About Us
We are a women-led electronic arts collective based in Edmonton, Alberta, connecting diverse talent—including women, BIPOC, and non-binary artists—with clients seeking top-tier, personalized music experiences.
Our curated roster spans a range of musical styles, while our mentorship and development programs support artists’ growth across creative, community, corporate, and professional spaces.
Our
Mission
Building a more inclusive future for electronic music
Vibe Collective exists to reshape the DJ and electronic music community into one that reflects the diversity of the people who love it. We create meaningful opportunities for women, gender-expansive, BIPOC, and 2SLGBTQIA+ creatives -especially those facing overlapping barriers - who have been historically underrepresented in lineups, stages, and behind-the-scenes roles.
Through education, mentorship, and community, we nurture the next generation of DJs, producers, and industry leaders—building pathways from the ground up and amplifying voices that have always been there.
Today, less than 10% of DJs and only 5% of electronic music producers are women—dropping to just 2–3% among charting producers—highlighting the urgent need for change.
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Femme House; University of Portsmouth research on gender in electronic music.
Our Values
Empowerment & Confidence
We help our members and event attendees build skills, confidence, and self-expression in a safe, judgment-free space. Every milestone - big or small - is celebrated.
Inclusivity
We welcome all experience levels and backgrounds, fostering a supportive community where everyone feels seen, heard, and celebrated.
Growth & Wellness
We encourage artistic exploration, personal growth, and mental well-being through music, performance, and creative opportunities.
Kinship & Collaboration
We welcome everyone, while intentionally centering women and underrepresented artists who have historically been left out of these spaces. Through mentorship, camaraderie, and mutual respect, we lift each other up, challenge outdated norms, and celebrate the individuality that makes our community strong.
Entrepreneurial Spirit
We champion leadership, innovation, and collaboration, supporting our artists and local creatives in building sustainable careers and thriving businesses.
Our Founders
Vibe Collective was co-founded by Suzy Noel and Shirls Tse, two Edmonton-based artists and community builders dedicated to creating more inclusive and representative spaces in electronic music.
Suzy Noel (DJ Suzanne Summers) is a creative facilitator, event producer, and DJ with 15+ years of experience crafting high-impact, connection-driven experiences for corporate and community spaces. Through Vibe Collective, workshops, and immersive events, she creates uplifting, high-energy environments that bring people together.
Shirls Tse (YELRIHS) is an Asian Canadian queer electronic producer, DJ mentor, and live performer known for immersive hybrid sets blending techno, house, and live instrumentation. Her work centers community, representation, and creating inclusive, connection-driven dance floor experiences.
Suzy Noel
Marketing Director | Event Creator | Workshop Facilitator | DJ Mentor
Shirls Tse
Creative Director | Electronic Producer | Composer | DJ Mentor